Wie schnell sehe ich Ergebnisse?

Bei Google Ads oft schon nach wenigen Tagen. SEO und GEO brauchen mehr Zeit, häufig mehrere Monate. Das hängt von Wettbewerb und Ausgangslage ab.

Könnt ihr Platz 1 bei Google garantieren?

Nein, und das kann seriös niemand. Wir verbessern die Voraussetzungen und machen Fortschritte messbar.

Lohnt sich lokale SEO für mein Unternehmen in Hamm?

Wenn deine Kunden aus der Region kommen, fast immer. Viele suchen gezielt nach Anbietern in ihrer Nähe, etwa mit Begriffen wie „Webdesign Hamm“ oder „Elektriker Unna“.

Wie viel Budget brauche ich für Google Ads?

Das richtet sich nach Branche, Region und Zielen. Wir starten gerne mit einem überschaubaren Budget und erhöhen es erst, wenn die Zahlen stimmen.

Was ist der Unterschied zwischen SEO und GEO?

SEO zielt auf klassische Suchergebnisse, GEO auf Antworten von KI-Systemen. Viele Grundlagen überschneiden sich, etwa klare Inhalte und saubere Technik.

SEO, SEA & GEO for Hamm and NRW

Get found where people search.

Even the best website achieves little if nobody finds it. With search engine optimisation, Google Ads and optimisation for AI search, we make sure customers in and around Hamm discover your business. With realistic expectations instead of empty promises.

Comparison

Three routes. Different strengths.

SEO, SEA and GEO pursue the same goal but work differently. A combination often makes sense. We'll work out which one together, based on your goals and your budget.

SEO

SEA

GEO

Where you appear

SEO: Organic search results on Google

SEA: Paid ads via Google Ads

GEO: Answers from AI systems such as ChatGPT or Google AI Overviews

When it works

SEO: Medium to long term

SEA: Immediately, as long as the budget runs

GEO: Long term, the field is still evolving

What it costs

SEO: Working time, no cost per click

SEA: Ad budget plus management

GEO: Working time for content and structure

SEO · Search engine optimisation

Get found on Google for the long term, without paying per click.

Search engine optimisation makes sure your website is relevant for the right search queries and works flawlessly from a technical point of view. For local businesses in Hamm, Unna or Soest, that mainly means being visible in regional searches and on Google Maps.

Local search engine optimisation

Google Business Profile, regional content and consistent company details for searches in your town.

Technical foundations

Clean structure, correct redirects, sitemaps and error-free pages.

Keywords & search intent

We find out what your target audience is searching for and what they really want to know.

Content & on-page optimisation

Copy, headings, meta data and images that answer questions and convince search engines.

Internal linking

Meaningful connections between your pages for visitors and search engines.

Performance & indexability

Fast loading times and pages that Google can crawl without problems.

Measuring success

Clear reports so you can see how things are developing.

To be honest:

SEO is a long-term game. The first effects often show after a few months. There are no reputable ranking guarantees, not with us either.

SEA · Google Ads

Visible immediately, with your budget in view.

With Google Ads you appear directly for relevant searches, targeted to Hamm and the surrounding towns if you wish. We plan campaigns so that every euro is spent transparently.

Goals & campaign concept

What should the campaign achieve: enquiries, sales or more awareness?

Keywords & audiences

Suitable search terms, regions and exclusions to keep wasted spend low.

Ads & landing pages

Clear ad copy and landing pages that deliver what the ad promises.

Conversion tracking

Measure which ads actually lead to enquiries or purchases.

Ongoing optimisation

Regularly adjusting bids, ads and keywords.

Budget awareness

Transparent spending and an honest assessment of what's worth it.

SEA or SEO?

Ads bring immediate visibility, but only as long as the budget flows. SEO builds up over the long term. The two often complement each other: SEA for quick results, SEO for a lasting presence.

GEO · Generative Engine Optimisation

Understandable for people and for AI.

More and more people ask their questions to AI assistants such as ChatGPT or read AI summaries in Google Search. GEO means preparing content so that these systems understand your business and can classify it correctly.

Understandable, structured content

Clear language, logical structure and unambiguous statements.

Clear answers

Content that directly answers your target audience's specific questions.

Information architecture

Organising topics sensibly and linking them together.

Structured data

Machine-readable details about your company, services and location.

Technical accessibility

Pages that crawlers can read without any problems.

Consistent presence

Consistent details across your website, profiles and business directories.

Monitoring

Observing how and where your business appears in AI answers.

No guarantee:

Nobody can guarantee whether and how AI systems will mention your business. We make sure your content has the best possible conditions.

FAQ

Frequently asked questions

Your question isn't here? Just write to us, we'll reply personally.

How quickly will I see results?

With Google Ads, often within a few days. SEO and GEO need more time, often several months. It depends on the competition and your starting point.

Can you guarantee first place on Google?

No, and nobody reputable can. We improve the conditions and make progress measurable.

Is local SEO worth it for my business in Hamm?

If your customers come from the region, almost always. Many people specifically search for providers nearby, using terms such as “web design Hamm” or “electrician Unna”.

How much budget do I need for Google Ads?

That depends on your industry, region and goals. We're happy to start with a manageable budget and only increase it once the numbers add up.

What is the difference between SEO and GEO?

SEO targets classic search results, GEO targets answers from AI systems. Many of the foundations overlap, such as clear content and clean technology.

Contact

Want to be found more easily in and around Hamm?

Let's talk about it.

The first conversation is free and non-binding. Tell us briefly what it's about. We'll get back to you personally and tell you honestly what makes sense.